| Fix It or Leave It? Customer Recovery from Self-Service Technology Failures. Z Zhu, C Nakata, K Sivakumar, D Grewal Journal of Retailing 89 (1), 15-29, 2013 | 316 | 2013 |
| Self-service Technology Effectiveness: The Role Design Features and Individual Traits Z Zhu, C Nakata, K Sivakumar, D Grewal Journal of the Academy of Marketing Science 35 (4), 492-507, 2007 | 267 | 2007 |
| Reexamining the Link Between Customer Orientation And Business Performance: The Role of Information Systems. Z Zhu, C Nakata Journal of Marketing Theory & Practice 15 (3), 187-203, 2007 | 213 | 2007 |
| The Complex Contribution of Information Technology Capability to Business Performance. C Nakata, Z Zhu, M Kraimer Journal of Managerial Issues 20 (4), 485-506, 2008 | 142 | 2008 |
| A Mathematical Model of Service Failure and Recovery Strategy. Z Zhu, K Sivakumar, A Parasuraman Decision Sciences 35 (3), 493-525, 2004 | 140 | 2004 |
| Information Technology and Customer Orientation: A Study of Direct, Mediated, and Interactive Linkages. C Nakata, Z Zhu Journal of Marketing Management 23, 319-354, 2006 | 86 | 2006 |
| Integrating Marketing and Information Services Function: A Complementarity and Competence Perspective. C Nakata, Z Zhu, E Izberk-Bilgin Journal of the Academy of Marketing Science 39 (5), 700-716, 2011 | 76 | 2011 |
| Sustainable innovation and the triple bottom-line: a market-based capabilities and stakeholder perspective K Weidner, C Nakata, Z Zhu Journal of Marketing Theory and Practice 29 (2), 141-161, 2021 | 71 | 2021 |
| Innovation Process and Outcomes for Large Japanese Firms: Roles of Entrepreneurial Proclivity and Customer Equity. K Matsuno, Z Zhu, MP Rice Journal of Product Innovation Management 31 (5), 1106-1124, 2014 | 54 | 2014 |
| Entrepreneurial proclivity: its environmental conditions and growth consequences Z Zhu, K Matsuno Journal of Strategic Marketing 24 (1), 20-33, 2016 | 31 | 2016 |
| Service online search ads: from a consumer journey view M Cheng, M Cheng, CK Anderson, CK Anderson, Z Zhu, Z Zhu, SC Choi, ... Journal of Services Marketing, http://www.emeraldinsight.com/eprint/Z9B, 2017 | 24 | 2017 |
| Fix it or leave it Z Zhu, C Nakata, K Sivakumar, D Grewal Customer recovery from self-service technology failures, 2013 | 14 | 2013 |
| Sustainable innovation and the triple bottom-line: a market-based capabilities and stakeholder perspective K Weidner, C Nakata, Z Zhu Journal of Marketing Theory and Practice, DOI 10 (10696679.2020), 1798253, 2020 | 11 | 2020 |
| Service failure and recovery strategies: A review Z Zhu, K Sivakumar American Marketing Association. Conference Proceedings 12, 203, 2001 | 11 | 2001 |
| Inter-firm trust between emerging markets: Chinese firms in Africa EA Elliot, Z Zhu, FL Wang Journal of Macromarketing 39 (3), 304-333, 2019 | 8 | 2019 |
| Fix it or leave it: Antecedents and consequences of perceived control in technology-based self-service failure encounters Z Zhu University of Illinois at Chicago, 2002 | 8 | 2002 |
| Being lean: Conceptualizing and operationalizing the Lean Innovation Capability (LIC) of innovative companies WHA Johnson, P Bicen, Z Zhu Technovation 126, 102794, 2023 | 5 | 2023 |
| Building Mini-Categories in Product Networks. D Zinoviev, Z Zhu, K Li Studies in Computational Intelligence, 2015 | 2 | 2015 |
| The effects of information technology and organizational trust on market orientation: a socio-technical and resource-based view C Nakata, Z Zhu American Marketing Association. Conference Proceedings 12, 108, 2001 | 2 | 2001 |
| The Role of Lean Innovation Capability in Resource-Limited Innovation: Concept, Measurement, and Consequences: An Abstract P Bicen, WHA Johnson, Z Zhu Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the …, 2019 | 1 | 2019 |
Cheryl Nakata, Joseph M. Bryan Distin...University of North Carolina at GreensboroVerified email at uncg.edu
