| Auctions: Research opportunities in marketing D Chakravarti, E Greenleaf, A Sinha, A Cheema, JC Cox, D Friedman, ... Marketing Letters 13 (3), 281-296, 2002 | 99 | 2002 |
| The impact of discrete bidding and bidder aggressiveness on sellers' strategies in open English auctions: Reserves and covert shilling AR Sinha, EA Greenleaf Marketing Science 19 (3), 244-265, 2000 | 98 | 2000 |
| Guarantees in auctions: the auction house as negotiator and managerial decision maker EA Greenleaf, AG Rao, AR Sinha Management Science 39 (9), 1130-1145, 1993 | 43 | 1993 |
| Bidding behavior in descending and ascending auctions A Cheema, D Chakravarti, AR Sinha Marketing Science 31 (5), 779-800, 2012 | 31 | 2012 |
| Combining buy-in penalties with commissions at auction houses EA Greenleaf, AR Sinha Management science 42 (4), 529-540, 1996 | 27 | 1996 |
| Note on “guarantees in auctions: The auction house as negotiator and managerial decision maker” EA Greenleaf, J Ma, W Qiu, AG Rao, AR Sinha Management Science 48 (12), 1640-1644, 2002 | 20 | 2002 |
| Intelligent analytics interface P Gupta, IA Burhanuddin, H Singh, AR Sinha US Patent 10,546,003, 2020 | 14 | 2020 |
| Identifying augmented reality visuals influencing user behavior in virtual-commerce environments G Hiranandani, C Varsha, SVR Maram, K Ayush, AR Sinha US Patent 10,163,269, 2018 | 14 | 2018 |
| Training classification algorithms to predict end-user behavior based on historical conversation data SP Matam, P Goyal, AR Bhat, H Jhamtani, AR Sinha, K Krishna US Patent App. 15/462,144, 2018 | 13 | 2018 |
| Assigning of topical icons to documents to improve file navigation RS Roy, P Chawla, S Saxena, AR Sinha, A Singh US Patent 10,025,978, 2018 | 11 | 2018 |
| How social networks influence the popularity of user-generated content MK Elsner, OP Heil, AR Sinha Marketing Science Institute. Special Report, 10-206, 2010 | 10 | 2010 |
| Assessing the stability of principal components using regression AR Sinha, BS Buchanan Psychometrika 60 (3), 355-369, 1995 | 8 | 1995 |
| Techniques for generating a psychographic profile K Jaidka, VK Bokam, S Dan, AR Sinha, Y Singh US Patent 10,878,433, 2020 | 7 | 2020 |
| Summarizing multimedia content N Modani, P Maneriker, G Hiranandani, AR Sinha, V Subramanian, ... International Conference on Web Information Systems Engineering, 340-348, 2016 | 7 | 2016 |
| BERT-based Ensembles for Modeling Disclosure and Support in Conversational Social Media Text. K Pant, T Dadu, R Mamidi, N Chhaya, K Jaidka, J Healey, L Ungar, ... AffCon@ AAAI, 130-139, 2020 | 6 | 2020 |
| Determining strategic digital content transmission time utilizing recurrent neural networks and survival analysis H Singh, S Garg, N Banerjee, M Sinha, A Sinha US Patent App. 15/867,169, 2019 | 5 | 2019 |
| Choice research: A wealth of perspectives D Chakravarti, AR Sinha, J Kim Marketing Letters 16 (3), 173-182, 2005 | 5 | 2005 |
| Characterizing and Modifying User Experience of Computing Environments Based on Behavior Logs D Jain, AR Sinha, D Gupta, N Sheoran, S Khosla, RN Sasidharan US Patent App. 16/162,023, 2020 | 4 | 2020 |
| Predictive analysis of target behaviors utilizing RNN-based user embeddings S Kim, D Jain, D Gupta, E Koh, B Kveton, N Sheoran, A Sinha, HH Bui, ... US Patent 10,558,852, 2020 | 4 | 2020 |
| Surveys without questions: a reinforcement learning approach AR Sinha, D Jain, N Sheoran, S Khosla, R Sasidharan Proceedings of the AAAI Conference on Artificial Intelligence 33 (01), 257-264, 2019 | 4 | 2019 |
