| Rivalry within strategic groups and consequences for performance: the firm‐size effects F Mas‐Ruiz, F Ruiz‐Moreno Strategic Management Journal 32 (12), 1286-1308, 2011 | 131 | 2011 |
| The differentiated effects of CSR actions in the service industry A B. Casado-Díaz, J L. Nicolau-Gonzálbez, F Ruiz-Moreno, ... Journal of Services Marketing 28 (7), 558-565, 2014 | 104 | 2014 |
| Asymmetric rivalry between strategic groups: response, speed of response and ex ante vs. ex post competitive interaction in the spanish bank deposit market FJ Más‐Ruiz, JL Nicolau‐Gonzálbez, F Ruiz‐Moreno Strategic Management Journal 26 (8), 713-745, 2005 | 101 | 2005 |
| Asymmetric rivalry within and between strategic groups FJ Mas‐Ruiz, F Ruiz‐Moreno, A Ladrón de Guevara Martínez Strategic Management Journal 35 (3), 419-439, 2014 | 75 | 2014 |
| A machine learning approach to segmentation of tourists based on perceived destination sustainability and trustworthiness GI Penagos-Londoño, C Rodriguez–Sanchez, F Ruiz-Moreno, E Torres Journal of Destination Marketing & Management 19, 100532, 2021 | 48 | 2021 |
| Two-stage choice process of FDI: Ownership structure and diversification mode F Ruiz-Moreno, FJ Mas-Ruiz, JL Nicolau-Gonzálbez Journal of Business Research 60 (7), 795-805, 2007 | 43 | 2007 |
| Foreign diversification vs concentration strategies and firm performance: Moderating effects of the market, product and firm factors FJ Mas, JL Nicolau, F Ruiz International Marketing Review 23 (1), 54-82, 2006 | 34 | 2006 |
| Industry-specific effect of CSR initiatives: hotels and airlines A B. Casado-Díaz, J L. Nicolau, F Ruiz-Moreno, R Sellers Kybernetes 43 (3/4), 547-564, 2014 | 27 | 2014 |
| Foreign expansion strategy and performance F José Mas‐Ruiz, J Luis Nicolau‐Gonzálbez, F Ruiz‐Moreno International Marketing Review 19 (4), 348-368, 2002 | 27 | 2002 |
| Selling the past. The use of history as a marketing strategy in Spain, 1900-1980 JA Miranda, F Ruiz-Moreno Business History 64 (3), 491-510, 2022 | 24 | 2022 |
| Percepción del profesorado y alumnado sobre la docencia en inglés: Aplicación AICLE en la UA F Sancho-Esper, F Ruiz Moreno, C Rodríguez-Sánchez, F Turino Universidad de Alicante. Instituto de Ciencias de la Educación, 2016 | 24 | 2016 |
| Estrategias y modalidades de ingreso para competir en mercados internacionales L Zingone, F Ruiz Moreno Universidad de Alicante, 2014 | 24 | 2014 |
| Customer perceived integrated marketing communications: A segmentation of the soda market F Suay-Pérez, GI Penagos-Londoño, L Porcu, F Ruiz-Moreno Journal of Marketing Communications 28 (4), 448-464, 2022 | 16 | 2022 |
| How strategic groups act competitively within and across markets FJ Mas‐Ruiz, F Ruiz‐Moreno Managerial and Decision Economics 38 (7), 1017-1032, 2017 | 10 | 2017 |
| Who performs a stronger response to whom? Detecting individual competitive actions and reactions JL Nicolau-Gonzálbez, F Ruiz-Moreno Review of Managerial Science 8, 385-403, 2014 | 10 | 2014 |
| Modelling the group dynamics in the wine industry G Penagos-Londoño, F Ruiz-Moreno, R Sellers-Rubio International Journal of Wine Business Research 35 (1), 25-44, 2023 | 5 | 2023 |
| Identifying dynamics in strategic groups GI Penagos-Londoño, F Ruiz-Moreno Journal of Modelling in Management 14 (2), 408-429, 2019 | 5 | 2019 |
| Docencia en inglés en estudios de grado de la Facultad de Económicas y Empresariales de la UA F Sancho-Esper, F Turino, F Ruiz Moreno, F Mas-Ruiz, ... Universidad de Alicante. Instituto de Ciencias de la Educación, 2017 | 5 | 2017 |
| Entrada de la empresa española en mercados exteriores F Ruiz Moreno, FJ Más Ruiz Investigaciones Europeas de Dirección y Economía de la Empresa 13 (1), 183-208, 2007 | 5 | 2007 |
| Strategic groups and product differentiation: Evidence from the Spanish airline market deregulation F Ruiz-Moreno, FJ Mas-Ruiz, FM Sancho-Esper Research in Transportation Economics 90, 101030, 2021 | 4 | 2021 |
