Подписаться
Spencer M. Ross
Spencer M. Ross
Associate Professor of Marketing, UMass Lowell
Подтвержден адрес электронной почты в домене uml.edu - Главная страница
Название
Процитировано
Процитировано
Год
Reconceptualizing materialism as identity goal pursuits: Functions, processes, and consequences
LJ Shrum, N Wong, F Arif, SK Chugani, A Gunz, TM Lowrey, A Nairn, ...
Journal of Business Research 66 (8), 1179-1185, 2013
4202013
Mindfulness: Its transformative potential for consumer, societal, and environmental well-being
S Bahl, GR Milne, SM Ross, DG Mick, SA Grier, SK Chugani, SS Chan, ...
Journal of Public Policy & Marketing 35 (2), 198-210, 2016
3202016
Mindfulness: A long-term solution for mindless eating by college students
S Bahl, GR Milne, SM Ross, K Chan
Journal of public policy & marketing 32 (2), 173-184, 2013
1102013
Balancing self/collective-interest: Equity theory for prosocial consumption
S M. Ross, S Kapitan
European Journal of Marketing 52 (3/4), 528-549, 2018
662018
Slack it to me: Complementing LMS with student-centric communications for the millennial/post-millennial student
SM Ross
Journal of Marketing Education 41 (2), 91-108, 2019
542019
Price? Quality? Or sustainability? Segmenting by disposition toward self-other tradeoffs predicts consumers’ sustainable decision-making
SM Ross, GR Milne
Journal of Business Ethics 172, 361-378, 2021
412021
Rethinking materialism: A process view and some transformative consumer research implications
N Wong, LJ Shrum, F Arif, S Chugani, A Gunz, TM Lowrey, A Nairn, ...
Journal of Research for Consumers, 1, 2011
252011
Whither simplicity? An exploratory study of the antecedents of voluntary simplicity
SM Ross
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015
162015
The platformed money ecosystem: Digital financial platforms, datafication, and reimagining financial well‐being
AE Ekpo, J Drenten, PA Albinsson, S Anong, S Appau, L Chatterjee, ...
Journal of Consumer Affairs 56 (3), 1062-1078, 2022
142022
Egoism and the everyday consumer: developing a new theory on prosocial behaviours in consumption contexts
S Ross
Am Mark Assoc Summer, 165-172, 2011
72011
Small‐dollar credit lending: the effect of financial burden on personal asset misvaluation
S Kapitan, SM Ross, DH Silvera
Journal of Consumer Affairs 53 (3), 946-974, 2019
52019
Does a Hologram give an Encore? Authenticity in mixed reality: an abstract
SM Ross, LI Labrecque
Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018
32018
Mobilizing for Cash-in-Use: Addressing the Gap in Neoliberalism Caused by Disruptive Innovations
PA Albinsson, SM Ross
Journal of the Association for Consumer Research 9 (4), 000-000, 2024
12024
Do I care? Pathological apathy in the context of sustainable consumption
SM Ross, P Dootson
Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018
12018
Brand to brand: Consumer evaluations of spillover effects in interbrand communications
SM Ross, F Hajjat
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016
12016
Corporate Social Responsibility Marketing Communications of American and Western European Multinational Enterprises: A Longitudinal Study of Stakeholder Engagemnet
SM Ross
St. John's University, 2009
12009
@ Brand-to-@ brand: the value co-creating impact of social media interactions on consumer–brand evaluations
SM Ross
Journal of Research in Interactive Marketing, 2024
2024
A Thematic Exploration of the Development of Investor-Owned Business-Like Entitativity in the Member-Owned Cooperative: An Abstract
SM Ross
Academy of Marketing Science Annual Conference-World Marketing Congress, 225-226, 2021
2021
CHAPTER TWO THE ROLE OF MINDFULNESS AND SUBJECTIVE WELLYBEING ON COLLEGE CAMPUSES
S BAHL, GR MILNE, S ROSS, K SWANI
Marketing and Humanity: Discourses in the Real World, 8, 2018
2018
@ Brand to@ Brand: The Role of Interbrand Communications in Consumer Evaluations of Interbrand Products—An Abstract
SM Ross
Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017
2017
В данный момент система не может выполнить эту операцию. Повторите попытку позднее.
Статьи 1–20