To comment or not to comment?: How virality, arousal level, and commenting behavior on YouTube videos affect civic behavioral intentions S Alhabash, J Baek, C Cunningham, A Hagerstrom Computers in Human Behavior 51, 520-531, 2015 | 76 | 2015 |
Climate and Sustainability| The Roles of Social Media in Promoting Sustainability in Higher Education S Carpenter, B Takahashi, C Cunningham, AP Lertpratchya International Journal of Communication 10, 19, 2016 | 63 | 2016 |
The Roles of Social Media in Promoting Sustainability in Higher Education S CARPENTER, B TAKAHASHI, C CUNNINGHAM, AP LERTPRATCHYA International Journal of Communication 10, 1-19, 2016 | 63* | 2016 |
Saw it on Facebook, drank it at the bar! Effects of exposure to Facebook alcohol ads on alcohol-related behaviors S Alhabash, AR McAlister, W Kim, C Lou, C Cunningham, ET Quilliam, ... Journal of Interactive Advertising 16 (1), 44-58, 2016 | 47 | 2016 |
Greening the campus: a theoretical extension of the dialogic communication approach S Carpenter, B Takahashi, AP Lertpratchya, C Cunningham International Journal of Sustainability in Higher Education 17 (4), 2016 | 37 | 2016 |
INVESTIGATING THE EFFECTS OF COLORS ON ADVERTISING EFFECTIVENESS: TESTING KOBAYASHI'S COLOR THEORY C Cunningham, N Almutairi, S Alhabash American Academy of Advertising. Conference. Proceedings (Online), 192, 2016 | 1 | 2016 |
PRECONFERENCE SESSION: BEYOND STUDENT SAMPLES: OVERCOMING THE CHALLENGES AR McAlister American Academy of Advertising. Conference. Proceedings (Online), 1, 2015 | | 2015 |
High contrast in low-level vision C Cunningham MICHIGAN STATE UNIVERSITY, 2014 | | 2014 |
Intense Visuals: Communicating Sustainable Food Practices Through Evoking Arousal C Cunningham, T Deng, C Miller, J Francis, R Duan | | |