I’ll have the usual: how restaurant brand image, loyalty, and satisfaction keep customers coming back JA Espinosa, DJ Ortinau, N Krey, L Monahan Journal of Product & Brand Management 27 (6), 599-614, 2018 | 93 | 2018 |
Debunking legendary beliefs about student samples in marketing research JA Espinosa, DJ Ortinau Journal of Business Research 69 (8), 3149-3158, 2016 | 51 | 2016 |
Brand love: Corroborating evidence across four continents L Sajtos, JT Cao, JA Espinosa, I Phau, P Rossi, B Sung, B Voyer Journal of Business Research 126, 591-604, 2021 | 36 | 2021 |
Exploring the processing of product returns from a complex adaptive system perspective JA Espinosa, D Davis, J Stock, L Monahan The International Journal of Logistics Management 30 (3), 699-722, 2019 | 16 | 2019 |
Hate does not have to hurt: The influence of hate-acknowledging advertising on positive word of mouth L Monahan, JA Espinosa, DJ Ortinau Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | 7 | 2017 |
Did you hear our brand is hated? The unexpected upside of hate-acknowledging advertising for polarizing brands L Monahan, JA Espinosa, J Langenderfer, DJ Ortinau Journal of Business Research 154, 113283, 2023 | 5 | 2023 |
Exploring an adaptability approach: how creative return processors impact firm performance JA Espinosa, J Stock, DJ Ortinau, L Monahan The International Journal of Logistics Management 32 (3), 790-820, 2021 | 5 | 2021 |
Understanding the complexity of product returns management: a complex adaptive systems theory perspective JA Espinosa | 5 | 2016 |
From Ancient to Modern Logistics: Evidence in Ancient Egypt & the Early Development of Marketing JA Pelletier | 5 | 2013 |
The Influence of Retail Return Policies on Brand Image: An Abstract JA Espinosa, L Monahan Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020 | 1 | 2020 |
A Meta-Analytical Review of PAD Within Retail Environments: An Abstract N Krey, JA Espinosa, JT Cao Marketing Transformation: Marketing Practice in an Ever Changing World …, 2018 | 1 | 2018 |
RFID technology: a retrospective look at firm adoption with a view towards the future JR Stock, DR Edmondson, JA Espinosa, RJ Riggle, T Sincich International Journal of Value Chain Management 7 (4), 317-351, 2016 | 1 | 2016 |
Investigating the impact of student samples on data quality and research outcomes JA Pelletier, N Sharma Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of …, 2015 | 1 | 2015 |
Special Session: May the Odds Be Ever in Your Favor: An Abstract About Improving Your Odds and Successfully Navigating the Academic Job Market JA Espinosa, LM Brewer, N Krey Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces …, 2018 | | 2018 |
A Holistic Approach to Educational Servicescape: An Abstract N Krey, JT Cao, JA Espinosa Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018 | | 2018 |
Special Doctoral Colloquium Session: Exploring the Difficulties, Issues, and Pitfalls Doctorate Students Must Conquer in Becoming a Researcher, Author, and Scholar—An Abstract JA Espinosa, N Krey, L Monahan, DJ Ortinau Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | | 2017 |
Understanding the Strengths and Weaknesses of a Firm’s Overall Restaurant Brand Image: An Importance Performance Analysis JA Espinosa, L Monahan, DJ Ortinau Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016 | | 2016 |
Investigating Overall Restaurant Image: Generalizing the Triggering Mechanism to Multiple Casual Sit Down Restaurants JA Espinosa, DJ Ortinau Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016 | | 2016 |