Ronald Paul Hill
Ronald Paul Hill
Kogod School of Business
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Cited by
Cited by
The impact of perceived corporate social responsibility on consumer behavior
KL Becker-Olsen, BA Cudmore, RP Hill
Journal of business research 59 (1), 46-53, 2006
Corporate social responsibility in the 21st century: A view from the world's most successful firms
J Snider, RP Hill, D Martin
Journal of Business ethics 48 (2), 175-187, 2003
Using the analytic hierarchy process to structure the supplier selection procedure
RL Nydick, RP Hill
International Journal of purchasing and materials management 28 (2), 31-36, 1992
Corporate social responsibility and socially responsible investing: A global perspective
RP Hill, T Ainscough, T Shank, D Manullang
Journal of business ethics 70, 165-174, 2007
The homeless in America: An examination of possessions and consumption behaviors
RP Hill, M Stamey
Journal of consumer research 17 (3), 303-321, 1990
Homeless women, special possessions, and the meaning of “home”: An ethnographic case study
RP Hill
Journal of consumer Research 18 (3), 298-310, 1991
The impact of sponsor fit on brand equity: The case of nonprofit service providers
KL Becker-Olsen, RP Hill
Journal of service research 9 (1), 73-83, 2006
Neuromarketing and consumer free will
RM Wilson, J Gaines, RP Hill
Journal of consumer affairs 42 (3), 389-410, 2008
The effects of scarcity on consumer decision journeys
R Hamilton, D Thompson, S Bone, LN Chaplin, V Griskevicius, ...
Journal of the Academy of Marketing Science 47, 532-550, 2019
Life satisfaction, self-determination, and consumption adequacy at the bottom of the pyramid
KD Martin, R Paul Hill
Journal of consumer research 38 (6), 1155-1168, 2012
Managing across generations in the 21st century: Important lessons from the ivory trenches
RP Hill
Journal of Management Inquiry 11 (1), 60-66, 2002
An exploration of voter responses to political advertisements
RP Hill
Journal of Advertising 18 (4), 14-22, 1989
Consumer vulnerability
RP Hill, E Sharma
Journal of Consumer Psychology 30 (3), 551-570, 2020
Poverty and materialism: A look at impoverished versus affluent children
LN Chaplin, RP Hill, DR John
Journal of public policy & marketing 33 (1), 78-92, 2014
A cross-cultural examination of corporate social responsibility marketing communications in Mexico and the United States: Strategies for global brands
KL Becker-Olsen, CR Taylor, RP Hill, G Yalcinkaya
Journal of International marketing 19 (2), 30-44, 2011
The beauty myth and female consumers: The controversial role of advertising
DL Stephens, RP Hill, C Hanson
Journal of Consumer Affairs 28 (1), 137-153, 1994
Impoverished consumers and consumer behavior: the case of AFDC mothers
RP Hill, DL Stephens
Journal of Macromarketing 17 (2), 32-48, 1997
Family transitions during grief: Discontinuities in household consumption patterns
JW Gentry, PF Kennedy, C Paul, RP Hill
Journal of Business Research 34 (1), 67-79, 1995
Corporate social responsibility: an examination of individual firm behavior
RP Hill, D Stephens, I Smith
Business and Society Review 108, 339-364, 2003
Enhancing the consumer-product relationship: Lessons from the QVC home shopping channel
DL Stephens, RP Hill, K Bergman
Journal of business research 37 (3), 193-200, 1996
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