| On the Psychology of Scarcity: When Reminders of Resource Scarcity Promote Selfish (and Generous) Behavior C Roux, K Goldsmith, A Bonezzi Journal of Consumer Research 42 (4), 615-631, 2015 | 419 | 2015 |
| The Effects of Scarcity on Consumer Decision Journeys R Hamilton, D Thompson, S Bone, LN Chaplin, V Griskevicius, ... Journal of the Academy of Marketing Science 47 (3), 532-550, 2019 | 389 | 2019 |
| A Self-Regulatory Model of Resource Scarcity C Cannon, K Goldsmith, C Roux Journal of Consumer Psychology 29 (1), 104-127, 2019 | 301 | 2019 |
| Can Uncertainty Improve Promotions? K Goldsmith, O Amir Journal of Marketing Research 47 (6), 1070-1077, 2010 | 226 | 2010 |
| The Importance of the Context in Brand Extension: How Pictures and Comparisons Shift Consumers’ Focus from Fit to Quality T Meyvis, K Goldsmith, R Dhar Journal of Marketing Research 49 (2), 206-217, 2012 | 151 | 2012 |
| When Guilt Begets Pleasure: The Positive Effect of a Negative Emotion K Goldsmith, E Cho, R Dhar Journal of Marketing Research 49 (6), 872-881, 2012 | 143 | 2012 |
| Negativity Bias and Task Motivation: Testing the Effectiveness of Positively Versus Negatively Framed Incentives K Goldsmith, R Dhar Journal of Experimental Psychology: Applied 19 (4), 538-566, 2013 | 129 | 2013 |
| Giving against the odds: When tempting alternatives increase willingness to donate J Savary, K Goldsmith, R Dhar Journal of Marketing Research 52 (1), 27-38, 2015 | 123 | 2015 |
| Scarcity and Consumer Decision Making: Is Scarcity a Mindset, a Threat, a Reference Point or a Journey? K Goldsmith, V Griskevicius, R Hamilton Journal of the Association for Consumer Research 5 (4), 358-364, 2020 | 81 | 2020 |
| Mental Representation Changes the Evaluation of Green Product Benefits K Goldsmith, G Newman, R Dhar Nature Climate Change 6, 847-850, 2016 | 81* | 2016 |
| Reinforcement versus Balance Response in Sequential Choice J Huber, K Goldsmith, C Mogilner Marketing letters 19 (3-4), 229-239, 2008 | 61 | 2008 |
| Unobserved altruism: How self-signaling motivations and social benefits shape willingness to donate. J Savary, K Goldsmith Journal of Experimental Psychology: Applied 26 (3), 538-550, 2020 | 58 | 2020 |
| Ownership: A Perennial Prize or a Fading Goal? A Curation, Framework, and Agenda for Future Research C Lamberton, K Goldsmith Journal of Consumer Research 47 (2), 301-309, 2020 | 52 | 2020 |
| When Seeking the Best Brings out the Worst in Consumers: Understanding the Relationship between a Maximizing Mindset and Immoral Behavior K Goldsmith, C Roux, J Ma Journal of Consumer Psychology 28 (2), 293-309, 2018 | 51 | 2018 |
| Can Thoughts of Having Less Ever Promote Prosocial Preferences? The Relationship between Scarcity, Construal Level, and Sustainable Product Adoption K Goldsmith, C Roux, A Wilson Journal of the Association for Consumer Research 5 (1), 70-82, 2020 | 50* | 2020 |
| Examining the Efficacy of Time Scarcity Marketing Promotions in Online Retail J Hmurovic, C Lamberton, K Goldsmith Journal of Marketing Research, 00222437221118856, 2023 | 39 | 2023 |
| The Dirty Underbelly of Prosocial Behavior: Reconceptualizing Greater Good as an Ecosystem with Unintended Consequences AA Labroo, K Goldsmith Journal of Consumer Psychology 31 (3), 417-428, 2021 | 27 | 2021 |
| When Does Altruism Trump Self-Interest? The Moderating Role of Affect in Extrinsic Incentives U Khan, K Goldsmith, R Dhar Journal of the Association for Consumer Research 5 (1), 44-55, 2020 | 27 | 2020 |
| Is the Preference for Certainty Always So Certain? KE Duke, K Goldsmith, O Amir Journal of the Association for Consumer Research 3 (1), 63-80, 2018 | 27 | 2018 |
| A View from Inside: Insights on Consumer Behavior During a Global Pandemic AY Lee, K Goldsmith Journal of the Association for Consumer Research 6 (1), 142-148, 2021 | 22 | 2021 |
Caroline RouxAssociate Professor of Marketing, John Molson School of Business, Concordia UniversityVerified email at concordia.ca
