Jeremy Kees
Jeremy Kees
The Richard J. and Barbara Naclerio Endowed Chair in Business and Professor of Marketing, Villanova
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An analysis of data quality: Professional panels, student subject pools, and Amazon's Mechanical Turk
J Kees, C Berry, S Burton, K Sheehan
Journal of advertising 46 (1), 141-155, 2017
Attacking the obesity epidemic: the potential health benefits of providing nutrition information in restaurants
S Burton, EH Creyer, J Kees, K Huggins
American journal of public health 96 (9), 1669-1675, 2006
The role of self‐regulation, future orientation, and financial knowledge in long‐term financial decisions
E Howlett, J Kees, E Kemp
Journal of Consumer Affairs 42 (2), 223-242, 2008
Understanding how graphic pictorial warnings work on cigarette packaging
J Kees, S Burton, JC Andrews, J Kozup
Journal of Public Policy & Marketing 29 (2), 265-276, 2010
Is simpler always better? Consumer evaluations of front-of-package nutrition symbols
JC Andrews, S Burton, J Kees
Journal of Public Policy & Marketing 30 (2), 175-190, 2011
Concern with immediate consequences magnifies the impact of compulsive buying tendencies on college students' credit card debt
J Joireman, J Kees, D Sprott
Journal of Consumer Affairs 44 (1), 155-178, 2010
The impact of regulatory focus, temporal orientation, and fit on consumer responses to health-related advertising
J Kees, S Burton, AH Tangari
Journal of Advertising 39 (1), 19-34, 2010
The moderating influence of consumers' temporal orientation on the framing of societal needs and corporate responses in cause-related marketing campaigns
AH Tangari, JAG Folse, S Burton, J Kees
Journal of Advertising 39 (2), 35-50, 2010
Tests of graphic visuals and cigarette package warning combinations: implications for the framework convention on tobacco control
J Kees, S Burton, JC Andrews, J Kozup
Journal of Public Policy & Marketing 25 (2), 212-223, 2006
Promoting positive change: Advancing the food well-being paradigm
MG Bublitz, LA Peracchio, AR Andreasen, J Kees, B Kidwell, EG Miller, ...
Journal of Business Research 66 (8), 1211-1218, 2013
Pulling on the heartstrings: Examining the effects of emotions and gender in persuasive appeals
E Kemp, PA Kennett-Hensel, J Kees
Journal of Advertising 42 (1), 69-79, 2013
Advertising framing effects and consideration of future consequences
J Kees
Journal of Consumer Affairs 45 (1), 7-32, 2011
How graphic visual health warnings affect young smokers’ thoughts of quitting
JC Andrews, RG Netemeyer, J Kees, S Burton
Journal of Marketing Research 51 (2), 165-183, 2014
Introduction to the Special Issue on transformative consumer research: Developing theory to mobilize efforts that improve consumer and societal well-being
B Davis, C Pechmann
Journal of Business Research 66 (8), 1168-1170, 2013
The impact of violence against women in advertisements
ML Capella, RP Hill, JM Rapp, J Kees
Journal of Advertising 39 (4), 37-52, 2010
Advertised reference prices in an internet environment: effects on consumer price perceptions and channel search intentions
T Jensen, J Kees, S Burton, FL Turnipseed
Journal of Interactive Marketing 17 (2), 20-33, 2003
Graphic health warnings on cigarette packages: the role of emotions in affecting adolescent smoking consideration and secondhand smoke beliefs
RG Netemeyer, S Burton, JC Andrews, J Kees
Journal of Public Policy & Marketing 35 (1), 124-143, 2016
Marketers’ use of alternative front-of-package nutrition symbols: An examination of effects on product evaluations
CL Newman, S Burton, JC Andrews, RG Netemeyer, J Kees
Journal of the Academy of Marketing Science 46, 453-476, 2018
Flies in the ointment? Addressing potential impediments to population-based health benefits of restaurant menu labeling initiatives
S Burton, J Kees
Journal of Public Policy & Marketing 31 (2), 232-239, 2012
Transforming consumer health
DL Scammon, PA Keller, PA Albinsson, S Bahl, JR Catlin, KL Haws, ...
Journal of Public Policy & Marketing 30 (1), 14-22, 2011
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