Neural systems responding to degrees of uncertainty in human decision-making M Hsu, M Bhatt, R Adolphs, D Tranel, CF Camerer Science 310 (5754), 1680-1683, 2005 | 1797 | 2005 |
The wick in the candle of learning: Epistemic curiosity activates reward circuitry and enhances memory MJ Kang, M Hsu, IM Krajbich, G Loewenstein, SM McClure, JT Wang, ... Psychological science 20 (8), 963-973, 2009 | 1198 | 2009 |
Thinking like a trader selectively reduces individuals' loss aversion P Sokol-Hessner, M Hsu, NG Curley, MR Delgado, CF Camerer, ... Proceedings of the National Academy of Sciences 106 (13), 5035-5040, 2009 | 582 | 2009 |
The right and the good: distributive justice and neural encoding of equity and efficiency M Hsu, C Anen, SR Quartz science 320 (5879), 1092-1095, 2008 | 501 | 2008 |
Neural response to reward anticipation under risk is nonlinear in probabilities M Hsu, I Krajbich, C Zhao, CF Camerer Journal of Neuroscience 29 (7), 2231-2237, 2009 | 338 | 2009 |
Explicit neural signals reflecting reward uncertainty W Schultz, K Preuschoff, C Camerer, M Hsu, CD Fiorillo, PN Tobler, ... Philosophical Transactions of the Royal Society B: Biological Sciences 363 …, 2008 | 288 | 2008 |
Advancing consumer neuroscience A Smidts, M Hsu, AG Sanfey, MAS Boksem, RB Ebstein, SA Huettel, ... Marketing Letters 25, 257-267, 2014 | 229 | 2014 |
Overrepresentation of extreme events in decision making reflects rational use of cognitive resources. F Lieder, TL Griffiths, M Hsu Psychological review 125 (1), 1, 2018 | 227 | 2018 |
Neuromarketing: inside the mind of the consumer M Hsu California management review 59 (4), 5-22, 2017 | 198 | 2017 |
Common neural code for reward and information value K Kobayashi, M Hsu Proceedings of the National Academy of Sciences 116 (26), 13061-13066, 2019 | 148 | 2019 |
Dissociable neural representations of reinforcement and belief prediction errors underlie strategic learning L Zhu, KE Mathewson, M Hsu Proceedings of the National Academy of Sciences 109 (5), 1419-1424, 2012 | 145 | 2012 |
From “where” to “what”: distributed representations of brand associations in the human brain YP Chen, LD Nelson, M Hsu Journal of Marketing Research 52 (4), 453-466, 2015 | 137 | 2015 |
Adult age differences in decision making across domains: Increased discounting of social and health-related rewards. KL Seaman, MA Gorlick, KM Vekaria, M Hsu, DH Zald, ... Psychology and Aging 31 (7), 737, 2016 | 108 | 2016 |
Distinguishing neural correlates of context-dependent advantageous-and disadvantageous-inequity aversion X Gao, H Yu, I Sáez, PR Blue, L Zhu, M Hsu, X Zhou Proceedings of the National Academy of Sciences 115 (33), E7680-E7689, 2018 | 106 | 2018 |
Behavioral models of managerial decision-making A Goldfarb, TH Ho, W Amaldoss, AL Brown, Y Chen, TH Cui, A Galasso, ... Marketing Letters 23, 405-421, 2012 | 100 | 2012 |
Damage to dorsolateral prefrontal cortex affects tradeoffs between honesty and self-interest L Zhu, AC Jenkins, E Set, D Scabini, RT Knight, PH Chiu, B King-Casas, ... Nature neuroscience 17 (10), 1319-1321, 2014 | 98 | 2014 |
Subjective value representations during effort, probability and time discounting across adulthood KL Seaman, N Brooks, TM Karrer, JJ Castrellon, SF Perkins, LC Dang, ... Social cognitive and affective neuroscience 13 (5), 449-459, 2018 | 97 | 2018 |
Dopamine modulates egalitarian behavior in humans I Sáez, L Zhu, E Set, A Kayser, M Hsu Current Biology 25 (7), 912-919, 2015 | 92 | 2015 |
Encoding of multiple reward-related computations in transient and sustained high-frequency activity in human OFC I Saez, J Lin, A Stolk, E Chang, J Parvizi, G Schalk, RT Knight, M Hsu Current Biology 28 (18), 2889-2899. e3, 2018 | 75 | 2018 |
The neuroscience of consumer choice M Hsu, C Yoon Current opinion in behavioral sciences 5, 116-121, 2015 | 74 | 2015 |