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Ben Marder
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A comparison of social media marketing between B2B, B2C and mixed business models
S Iankova, I Davies, C Archer-Brown, B Marder, A Yau
Industrial Marketing Management 81, 169-179, 2019
4652019
‘Snap happy’brands: Increasing publicity effectiveness through a snapshot aesthetic when marketing a brand on Instagram
J Colliander, B Marder
Computers in Human Behavior 78, 34-43, 2018
2142018
Hashtags: Motivational drivers, their use, and differences between influencers and followers
A Erz, B Marder, E Osadchaya
Computers in Human Behavior 89, 48-60, 2018
1682018
The extended ‘chilling’effect of Facebook: The cold reality of ubiquitous social networking
B Marder, A Joinson, A Shankar, D Houghton
Computers in Human Behavior 60, 582-592, 2016
1282016
Digital crowding: Privacy, self-disclosure, and technology
AN Joinson, DJ Houghton, A Vasalou, BL Marder
Privacy online: Perspectives on privacy and self-disclosure in the social …, 2011
1242011
Strength matters: Self-presentation to the strongest audience rather than lowest common denominator when faced with multiple audiences in social network sites
B Marder, A Joinson, A Shankar, K Thirlaway
Computers in Human Behavior 61, 56-62, 2016
1102016
‘What lies behind the filter?’Uncovering the motivations for using augmented reality (AR) face filters on social media and their effect on well-being
A Javornik, B Marder, JB Barhorst, G McLean, Y Rogers, P Marshall, ...
Computers in Human Behavior 128, 107126, 2022
1052022
The Avatar's new clothes: Understanding why players purchase non-functional items in free-to-play games
B Marder, D Gattig, E Collins, L Pitt, J Kietzmann, A Erz
Computers in Human Behavior 91, 72-83, 2019
902019
Every post you make, every pic you take, I'll be watching you: Behind social spheres on Facebook
B Marder, A Joinson, A Shankar
2012 45th Hawaii International Conference on System Sciences, 859-868, 2012
892012
Augmented self-The effects of virtual face augmentation on consumers' self-concept
A Javornik, B Marder, M Pizzetti, L Warlop
Journal of Business research 130, 170-187, 2021
872021
The social media balancing act: Testing the use of a balanced self-presentation strategy for politicians using twitter
J Colliander, B Marder, LL Falkman, J Madestam, E Modig, S Sagfossen
Computers in Human Behavior 74, 277-285, 2017
762017
“I like them, but won't ‘like’them”: An examination of impression management associated with visible political party affiliation on Facebook
B Marder, E Slade, D Houghton, C Archer-Brown
Computers in Human Behavior 61, 280-287, 2016
722016
The role of photograph aesthetics on online review sites: Effects of management-versus traveler-generated photos on tourists’ decision making
B Marder, A Erz, R Angell, K Plangger
Journal of Travel Research 60 (1), 31-46, 2021
672021
Vacation posts on Facebook: A model for incidental vicarious travel consumption
B Marder, C Archer-Brown, J Colliander, A Lambert
Journal of Travel Research 58 (6), 1014-1033, 2019
572019
Hybrid social media: Employees’ use of a boundary‐spanning technology
C Archer‐Brown, B Marder, T Calvard, T Kowalski
New Technology, Work and Employment 33 (1), 74-93, 2018
502018
Tagger's Delight? Disclosure and liking behaviour in Facebook: the effects of sharing photographs amongst multiple known social circles
D Houghton, AN Joinson, N Caldwell, B Marder
Birmingham Business School Discussion Paper Series, 2013
442013
The extended warming effect of social media: Examining whether the cognition of online audiences offline drives prosocial behavior in ‘real life’
L Lavertu, B Marder, A Erz, R Angell
Computers in Human Behavior 110, 106389, 2020
342020
Smile (y)–and your students will smile with you? The effects of emoticons on impressions, evaluations, and behaviour in staff-to-student communication
B Marder, D Houghton, A Erz, L Harris, A Javornik
Studies in Higher Education 45 (11), 2274-2286, 2020
332020
The role of social media in negotiating identity during the process of acculturation
A Yau, B Marder, S O’Donohoe
Information Technology & People 33 (2), 554-575, 2020
302020
News you can use! Evaluating the effectiveness of newsjacking based content on social media
R Angell, M Gorton, P Bottomley, B Marder, S Bhaskar, J White
Information Technology & People 33 (2), 755-773, 2020
272020
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