Sean Blair
Sean Blair
Assistant Professor, Georgetown University
Verified email at
Cited by
Cited by
Doing well by doing good: The benevolent halo of corporate social responsibility
A Chernev, S Blair
Journal of Consumer Research 41 (6), 1412-1425, 2015
Should your brand pick a side? How market share determines the impact of corporate political advocacy
C Hydock, N Paharia, S Blair
Journal of Marketing Research 57 (6), 1135-1151, 2020
Balancing the basket: the role of shopping basket composition in embarrassment
S Blair, NJ Roese
Journal of Consumer Research 40 (4), 676-691, 2013
When sustainability is not a liability: The halo effect of marketplace morality
A Chernev, S Blair
Journal of Consumer Psychology 31 (3), 551-569, 2021
Doing Well by Doing Good: The Benevolent Halo of Social Goodwill
S Blair, A Chernev
Working paper, Kellogg School of Management, Northwestern University, 2014
How lacking control drives fluency effects in evaluative judgment
S Blair
Organizational Behavior and Human Decision Processes 156, 97-112, 2020
When Those Who Have the Least Spend the Most: Understanding the Relationship Between Resource Scarcity, Socioeconomic Status and Materialism
C Roux, K Goldsmith, S Blair, JK Kim
ACR North American Advances, 2014
Should Your Brand Pick a Side? How Market Share Determines the Impact of Divisive Corporate Political Stances
C Hydock, N Paharia, S Blair
NIM Marketing Intelligence Review 13 (2), 26-31, 2021
When Sustainability Is Not a Liability: How Going Green Can Benefit Perceived Product Performance
A Chernev, S Blair
ACR North American Advances, 2020
Market structure and firm engagement in divisive political issues
C Hydock, N Paharia, S Blair
ACR North American Advances, 2018
Scarcity, Poverty, and their Implications for Consumers’ Cognitions, Judgment and Behavior
K Goldsmith, AK Shah, E Shafir, S Mullainathan, C Roux, S Blair, JK Kim, ...
Volume XLII 42, 215, 2014
Is Sustainability a Liability? Green Marketing and Consumer Beliefs about Eco-Friendly Products
A Chernev, S Blair, U Bockenholt
Green Marketing and Consumer Beliefs about Eco-Friendly Products, 2021
Conspicuously Insecure: When Conspicuous Consumption Backfires
S Blair, D Rucker, M Lisjak
ACR North American Advances, 2020
When Perceiving Low Control Fosters Great Expectations: The Case of Financial Decision Making
S Blair
Northwestern University, 2015
Identifying Corporate Sociopolitical Activism in Corporate Twitter Posts
Y Bhagwat, NL Warren, JT Beck, GF Watson, C Hydock, N Paharia, ...
Cha, S., 163 Chang, J., 255, Chang, T., 305, 307 Channel News Asia, 86
J Bailey, M Ball, S Baloglu, R Bandyopadhyay, C Banham, C Barnes-Reid, ...
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