| The Hajj: An illustration of 360 degree Authenticity N Collins, J Murphy Tourism in the Muslim World (Bridging Tourism Theory and Practice, Volume 2 …, 2010 | 31* | 2010 |
| Identifying customer evangelists N Collins, H Gläbe, D Mizerski, J Murphy Brand Meaning Management, 175-206, 2015 | 27 | 2015 |
| Using an industry-aligned capabilities framework to effectively assess student performance in non-accredited work-integrated learning contexts D Jackson, L Riebe, S Meek, M Ogilvie, A Kuilboer, L Murphy, N Collins, ... Teaching in Higher Education, 1-20, 2020 | 22 | 2020 |
| Chapter 20 The Hajj N Collins, J Murphy Tourism in the Muslim World, 321-330, 2010 | 17* | 2010 |
| Playing the infinite game: marketing in the post-industrial economy N Collins, J Murphy Journal of Customer Behaviour 9 (4), 345-355, 2010 | 10 | 2010 |
| Keeping It Real: Applying 360 Degree Authenticity N Collins, J Watts, Lynelle, Murphy Australia New Zealand Marketing Academy Conference, 2011 | 9 | 2011 |
| A Theoretical Model of Customer Evangelism N Collins, J Murphy Australia and New Zealand Marketing Academy Conference, Melbourne, Australia, 2009 | 8 | 2009 |
| Customer Evangelism: A Conceptual Model N Collins, J Murphy Australia New Zealand Marketing Academy Conference, 2009 | 8* | 2009 |
| Communitas and civitas: an idiographic model of consumer collectives N Collins, J Murphy Journal of Global Scholars of Marketing Science 24 (3), 279-294, 2014 | 7 | 2014 |
| Speed Dating: a process of forming undergraduate student groups N Collins, J Goyder eCULTURE 1 (1), 9, 2013 | 7* | 2013 |
| Operationalising co-creation: service dominant logic and the infinite game N Collins, J Murphy Australian and New Zealand Marketing Academy (ANZMAC 2009) proceedings, 2009 | 7 | 2009 |
| Relationships between Quintessence and Strong Word of Mouth Behaviour N Collins, J Glaebe Hannah, Murphy Australia New Zealand Marketing Academy Conference, 2011 | 5 | 2011 |
| Of Geeks and Achievers: Exploring Consumer Collective Tourism and the Infinite Game N Collins, J Murphy Looking Forward, Looking Back: Drawing on the Past to Shape the Future of …, 2016 | 4 | 2016 |
| An Exploratory Study Correlating Quintessence With Brand-Related Behaviour and Perceptions of Value N Collins, H Glaebe, J Murphy AP-Asia-Pacific Advances in Consumer Research Volume 10, 2012 | 4 | 2012 |
| Towards a folk taxonomy of popular new media marketing terms NS Collins, J Murphy University of Macau, 2013 | 3 | 2013 |
| The Ideal Marketer is an Authentic Marketer N Collins Academy of Marketing Science World Marketing Congress, 2013 | 3 | 2013 |
| Chinese attitudes toward Australian wine N Collins, F Fiu, J Murphy World Wine and Travel Summit and Exhibition Academic Stream Proceedings, 19, 2009 | 3 | 2009 |
| Smells like University Spirit: Predicting the Propensity for Student Engagement using a Customer Evangelism Model N Collins, L Watts | 3 | 2009 |
| Who's Who: Setting a Standard Nomenclature Using a Fan Folksonomy N Collins, J Volkheimer, J Murphy Handbook of Research on the Impact of Fandom in Society and Consumerism, 1-17, 2020 | 2 | 2020 |
| Segmenting Fan Communities: Toward a Taxonomy for Researchers and Industry N Collins, J Murphy Exploring the Rise of Fandom in Contemporary Consumer Culture, 1-17, 2018 | 2 | 2018 |
Jamie MurphyUniversity of Eastern FinlandVerified email at uef.fi
