John Mittelstaedt
John Mittelstaedt
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Sustainability as megatrend: Two schools of macromarketing thought
JD Mittelstaedt, CJ Shultz, WE Kilbourne, M Peterson
Journal of Macromarketing 34 (3), 253-264, 2014
How small is too small? Firm size as a barrier to exporting from the United States
JD Mittelstaedt, GN Harben, WA Ward
Journal of Small Business Management 41 (1), 68-84, 2003
Macromarketing as agorology: Macromarketing theory and the study of the agora
JD Mittelstaedt, WE Kilbourne, RA Mittelstaedt
Journal of Macromarketing 26 (2), 131-142, 2006
A framework for understanding the relationships between religions and markets
JD Mittelstaedt
Journal of Macromarketing 22 (1), 6-18, 2002
Changing the marketplace one behavior at a time: Perceived marketplace influence and sustainable consumption
RB Leary, RJ Vann, JD Mittelstaedt, PE Murphy, JF Sherry Jr
Journal of business research 67 (9), 1953-1958, 2014
Assortment overlap: its effect on shopping patterns in a retail market when the distributions of prices and goods are known
RE Stassen, JD Mittelstaedt, RA Mittelstaedt
Journal of Retailing 75 (3), 371-386, 1999
Why are endorsements effective? Sorting among theories of product and endorser effects
JD Mittelstaedt, PC Riesz, WJ Burns
Journal of Current Issues & Research in Advertising 22 (1), 55-65, 2000
Age and consumer socialization agent influences on adolescents’ sexual knowledge, attitudes, and behavior: Implications for social marketing initiatives and public policy
JN Moore, MA Raymond, JD Mittelstaedt, JF Tanner Jr
Journal of Public Policy & Marketing 21 (1), 37-52, 2002
Location, industrial concentration and the propensity of small US firms to export: Entrepreneurship in the international marketplace
JD Mittelstaedt, WA Ward, E Nowlin
International Marketing Review 23 (5), 486-503, 2006
Firm size diversity, functional richness, and resilience
AS Garmestani, CR Allen, JD Mittelstaedt, CA Stow, WA Ward
Environment and Development Economics 11 (4), 533-551, 2006
Thou shall not? The influence of religion on beliefs of stewardship and dominion, sustainable behaviors, and marketing systems
RB Leary, EA Minton, JD Mittelstaedt
Journal of Macromarketing 36 (4), 457-470, 2016
Coupons and private labels: A cross‐category analysis of grocery products
R Sethuraman, J Mittelstaedt
Psychology & Marketing 9 (6), 487-500, 1992
The protection of intellectual property: Issues of origination and ownership
JD Mittelstaedt, RA Mittelstaedt
Journal of Public Policy & Marketing 16 (1), 14-25, 1997
Macromarketing approaches to thought development in positive marketing: Two perspectives on a research agenda for positive marketing scholars
JD Mittelstaedt, WE Kilbourne, CJ Shultz II
Journal of Business Research 68 (12), 2513-2516, 2015
Attitudes Toward" Buy America First" and Preferences for American and Japanese Cars: A Different Role for Country-of-Origin Information.
IP Levin, JD Jasper, JD Mittelstaedt, GJ Gaeth
Advances in Consumer Research 20 (1), 1993
Departures from Gibrat's law, discontinuities and city size distributions
AS Garmestani, CR Allen, CM Gallagher, JD Mittelstaedt
Urban Studies 44 (10), 1997-2007, 2007
Positive marketing: A new theoretical prototype of sharing in an online community
MT Krush, JR Pennington, AR Fowler III, JD Mittelstaedt
Journal of Business Research 68 (12), 2503-2512, 2015
Health care choices in the United States and the constrained consumer: a marketing systems perspective on access and assortment in health care
JD Mittelstaedt, CR Duke, RA Mittelstaedt
Journal of Public Policy & Marketing 28 (1), 95-101, 2009
When is a hierarchy not a hierarchy? Factors associated with different perceptions of needs, with implications for standardization–adaptation decisions in Korea
MA Raymond, JD Mittelstaedt, CD Hopkins
Journal of Marketing Theory and Practice 11 (4), 12-25, 2003
Improvisational provisioning in disaster: The mechanisms and meanings of ad hoc marketing exchange systems in community
SM Baker, RP Hill, CN Baker, JD Mittelstaedt
Journal of Macromarketing 35 (3), 334-352, 2015
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